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FMCG insight tricks of the trade

Our Insider Tips on Finding the Latest Insight to Support B2B Prospecting to FMCG’s

The Grocer – For the latest developments In FMCG, we recommend being at least a gold member for ultimate access to industry reports and insight.

www.thegrocer.co.uk

 

eBev Smartbrief – The world of beverage marketing, one sip at a time. A great resource to keep know who is doing what in the drinks sector when it comes to marketing promotions & technology.

www2.smartbrief.com

 

Conveniencestore.co.uk – The market-leading fortnightly magazine and website for stores selling the ‘convenience mix’.

www.conveniencestore.co.uk

 

The Food Innovation Network – A great resource for UK food and drink NPD news and industry-leading events.

www.fdin.org.uk

 

Institute of Promotion Marketing (IPM) – The Trade Body For The Promotions Industry, a great resource that contains promotional advice, terms & insight relating to FMCG promotions and the agencies activating them.

www.theipm.org.uk

 

Mosaic Marketing Sales Promotion Blog – One of our favourite blogs when it comes to cataloguing and reviewing FMCG on-pack promotions.

www.mosaicmarketing.co.uk/blog

 

Marketing Week – Marketing Week is a leading UK magazine for marketing news, opinion and information.

www.marketingweek.com

 

Campaign Live – The Campaign hub is a leading source for brand marketing news, FMCG heavy.
www.campaignlive.co.uk/brand/fmcg

 

Promotional Marketing Magazine – A fantastic hub of information for all things FMCG promotions, worth signing up for their newsletter.

www.promomarketing.info

 

Active and Intelligent Packaging – Keep abreast of the latest technologies emerging on FMCG packaging.
www.aipia.info

 

Loquax – Loquax is the UK’s oldest prize and competition portal.

www.loquax.co.uk

 

The Drum – News for the marketing and media industries, with stories, job search resources, events listing, and features.
www.thedrum.com

 

WPP Reading Room

www.wpp.com/wpp/marketing/

If you have your own great FMCG industry sources to add to our list just reply below…

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